Client example 1: Greenfrog Botanic - a new line for an existing brand.

Greenfrog Botanic hired me to create a children’s line for their toiletries range.
Soft, painted characters and muted colours that paid homage to their adult range palette were utilised to give a quality feel, avoiding overly bold and garish colours ,usually associated with budget products. Bottle chosen for grip friendliness for both parent and child with playful copy to convey a friendly, conscientious tone of voice that reflects the core brand.